Posted in: Influencer Law
In May 2024, the Federal Trade Commission (FTC) issued a sharp warning to marketers, creators, and tech companies: the use of AI-generated product reviews or fake endorsements is not only deceptive—it could lead to serious legal consequences. As brands increasingly experiment with artificial intelligence in their marketing, many are overlooking key compliance risks. This blog […]
Continue ReadingPosted in: Influencer Law
What Is a Sponsorship Agreement Contract and Why Does It Matter? In today’s digital marketing landscape, sponsorship deals are everywhere—from influencers promoting skincare brands to companies partnering with hotels to showcase products in high-traffic areas. But behind every well-executed partnership is a clear, written sponsorship agreement contract that protects both parties and outlines expectations. Whether […]
Continue ReadingPosted in: Sweepstakes Law
Florida sweepstakes registration is one of the most procedurally specific filings in the country, and the cost of getting it wrong is steep. If your business is planning a sweepstakes open to Florida residents with a total prize value over $5,000, you have a hard 7-day filing window with the Florida Department of Agriculture and […]
Continue ReadingPosted in: Social Media Compliance
On May 19, 2025, the federal government enacted a sweeping new law aimed at curbing the spread of nonconsensual intimate images (NCII)—including those generated by artificial intelligence. Dubbed the “Take It Down Act”, this legislation introduces criminal penalties and rapid takedown requirements for platforms hosting such content. If you operate a digital platform that allows […]
Continue ReadingPosted in: Trademarks and Copyrights
How to Protect Your Brand Name Your brand name is more than just a title—it’s your identity. It tells customers who you are, sets you apart from competitors, and carries the reputation you work so hard to build. But in today’s fast-moving digital world, that identity is constantly at risk. Whether you’re an entrepreneur, creator, […]
Continue ReadingPosted in: Startup Law
Starting a business is exciting—but it can also be overwhelming. Between choosing a business structure, building your brand, and launching your product or service, legal decisions often take a backseat. That’s where a business lawyer for startup companies comes in. The right legal partner can help you set a strong foundation, avoid costly mistakes, and […]
Continue ReadingPosted in: Trademarks and Copyrights
Hiring a trademark lawyer typically costs between $750 and $2,500 in attorney fees for a standard US filing, plus $350 or more per class in USPTO government filing fees. The total you’ll pay depends on the scope of work: how thorough a clearance search you need, how many marks and classes you’re filing, whether you […]
Continue ReadingPosted in: Trademarks and Copyrights
Whether you’re launching a brand, protecting a logo, or building a business, securing a trademark is one of the most important steps you can take to safeguard your identity. But before you file, it’s important to understand what’s required for a trademark to be approved and protected under U.S. law. This guide from The Social […]
Continue ReadingPosted in: Sweepstakes Law
Online giveaways are one of the most effective digital marketing strategies available today. From growing email lists to boosting social engagement, sweepstakes and contests can generate real value for your business. But before you launch, there’s one critical piece you can’t afford to overlook—your legal rules. Many brands turn to online tools to help structure […]
Continue ReadingPosted in: Trademarks and Copyrights
If you’re launching a new business or building a brand, you might be wondering: do I need to form an LLC before I can apply for a trademark? The short answer is no—you don’t need an LLC to get a trademark. But the decision of whether to apply as an individual or through a legal […]
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