Posted in: Startup Law
Launching a startup is an exciting journey filled with big ideas, fast decisions, and nonstop challenges. But one of the most overlooked steps in the early stages? Choosing the right legal partner. If you’re wondering whether your business needs a law firm for startup companies—or what that even means—you’re not alone. Here’s a breakdown of […]
Continue ReadingPosted in: Sweepstakes Law
Instagram is one of the most effective platforms for running sweepstakes and giveaways—but before you launch that next “like, follow, and tag” contest, it’s important to make sure your promotion is legally compliant. With consumer protection laws, platform policies, and state regulations in the mix, a misstep can quickly turn a marketing win into a […]
Continue ReadingPosted in: Trademarks and Copyrights
Does Registering Your Business Name with Your State Grant You Trademark Rights? It’s a common misconception among new business owners: “I registered my business name with the state, so now I own the trademark, right?” Unfortunately, the answer is no—registering your business name with the state does not automatically give you trademark rights. If you’re […]
Continue ReadingPosted in: Social Media Compliance
How Social Media Compliance Monitoring Protects Regulated Industries For banks, credit unions, and other regulated industries, social media can be both an opportunity and a risk. While online engagement helps build brand loyalty and customer trust, it also exposes institutions to potential legal and regulatory pitfalls. That’s where social media compliance monitoring becomes essential. In […]
Continue ReadingPosted in: Social Media Compliance
Let’s be honest—fake reviews have been around longer than the internet itself. But thanks to AI tools, ghostwritten endorsements and synthetic testimonials have leveled up. Now, the Federal Trade Commission (FTC) is stepping in to put a stop to it. In October 2024, the FTC finalized a new rule that gives it power to seek […]
Continue ReadingPosted in: Influencer Law
In May 2024, the Federal Trade Commission (FTC) issued a sharp warning to marketers, creators, and tech companies: the use of AI-generated product reviews or fake endorsements is not only deceptive—it could lead to serious legal consequences. As brands increasingly experiment with artificial intelligence in their marketing, many are overlooking key compliance risks. This blog […]
Continue ReadingPosted in: Influencer Law
What Is a Sponsorship Agreement Contract and Why Does It Matter? In today’s digital marketing landscape, sponsorship deals are everywhere—from influencers promoting skincare brands to companies partnering with hotels to showcase products in high-traffic areas. But behind every well-executed partnership is a clear, written sponsorship agreement contract that protects both parties and outlines expectations. Whether […]
Continue ReadingPosted in: Sweepstakes Law
If your business or brand is planning to run a sweepstakes open to Florida residents, there’s one important question you can’t afford to overlook: Do you need to register your sweepstakes in Florida? Unlike many other states, Florida has specific legal requirements that govern sweepstakes promotions—and failing to follow them could cost you. Here’s what […]
Continue ReadingPosted in: Social Media Compliance
On May 19, 2025, the federal government enacted a sweeping new law aimed at curbing the spread of nonconsensual intimate images (NCII)—including those generated by artificial intelligence. Dubbed the “Take It Down Act”, this legislation introduces criminal penalties and rapid takedown requirements for platforms hosting such content. If you operate a digital platform that allows […]
Continue ReadingPosted in: Trademarks and Copyrights
How to Protect Your Brand Name Your brand name is more than just a title—it’s your identity. It tells customers who you are, sets you apart from competitors, and carries the reputation you work so hard to build. But in today’s fast-moving digital world, that identity is constantly at risk. Whether you’re an entrepreneur, creator, […]
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