Posted in: Sweepstakes Law
Running a sweepstakes is a powerful way to promote your brand, reward loyal customers, and generate excitement around your products or services. But one critical legal pitfall can land you in hot water fast: requiring a purchase for entry. While it may seem harmless to ask customers to buy something in order to participate, doing […]
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Running a photo contest is a fantastic way to engage your audience, generate user-generated content, and build brand awareness. But if you’re offering valuable prizes, it’s important to remember that your contest may fall under state sweepstakes laws—and that means there may be legal steps to take before you launch. Understanding when and how to […]
Continue ReadingPosted in: Sweepstakes Law
Running a sweepstakes is a great way to engage customers and promote your brand, but if your promotion includes Rhode Island residents, you need to be aware of the state’s specific regulations. Rhode Island has stricter requirements than many other states when it comes to sweepstakes, particularly for retail businesses. Failing to comply could result […]
Continue ReadingPosted in: Sweepstakes Law
Key Takeaways If your sweepstakes offers prizes worth more than $5,000 in total, you likely need to register and bond the promotion in Florida and New York before launch, and legal review stops being optional. Rhode Island adds its own registration requirement for certain promotions above $500, without a bond. Cars, trips, cash at scale, […]
Continue ReadingPosted in: Sweepstakes Law
Running a sweepstakes can be a highly effective way to promote your brand and engage your audience, but doing so in Florida comes with a unique set of rules and regulations. Florida is known for its stringent requirements regarding game promotions and sweepstakes, particularly when it comes to high-value prizes. In this blog, we’ll explore […]
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As sweepstakes continue to grow in popularity, it’s essential to ensure your promotional rules comply with the latest regulations. Legally compliant sweepstakes rules not only protect your business from fines and lawsuits but also build trust with participants. In this blog, we’ll explore key considerations for creating sweepstakes rules that meet 2025 legal standards. 1. […]
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Car sweepstakes are a powerful marketing tool that can drive customer engagement and generate buzz for your brand. However, running a car sweepstakes requires more than just picking a winner—it demands careful planning, compliance with legal requirements, and attention to detail. Here’s your complete guide to running a legally compliant and successful car sweepstakes. 1. […]
Continue ReadingPosted in: Sweepstakes Law
If you’re planning a promotional sweepstakes, you may have heard about sweepstakes bonds. These bonds are a crucial part of ensuring your sweepstakes complies with state regulations. Understanding when and why you need one is vital to running a legally sound promotion. Here’s everything you need to know about sweepstakes bonds and state rules for […]
Continue ReadingPosted in: Sweepstakes Law
Giveaways are an exciting way to engage with audiences and promote products or services. However, the legal framework governing giveaways can be tricky, especially when it comes to requiring participants to make a purchase to enter. So, is it illegal to make purchases a condition for entry? Allow our sweepstakes attorney to break it down. […]
Continue ReadingPosted in: Sweepstakes Law
Subscriber-only giveaways are a popular marketing tactic among creators and brands looking to reward loyal fans or attract new ones. However, the legality of these giveaways depends on how they are structured and the laws governing promotions. Let’s break down what’s allowed and what isn’t to help you run a compliant subscriber-only giveaway. Understanding the […]
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